Building a website can be either very simple or a very difficult task. The factors that make the prior statement true are based on whether or not you are an experienced web designer, if you have no experience at all and whether you want to use a template or build your website from scratch. Since expert web designers wouldn’t normally be reading an article on “How to build a website” we’ll be directing this towards those who are inexperienced with building websites and web design.
Your first step is to decide on your topic. If you’ve already completed this step, you are way ahead of most. Pick a topic that you are interested in so that you will be more likely to stick with it. You also want to make sure that if you choose a popular niche you put your own new and personal spin on it to make it stand out among the rest.
Next you will need to purchase your domain name and choose a hosting provider. Just because the service is the cheapest, doesn’t make it the best. Choose a reputable company that has been in business for longer than a year. Read reviews about the hosting provider, call the customer service and read all of the fine print before you sign up. You also want to make sure you’re getting features like: SSL Security Certificate, more than one domain allowed, the ability to have a blog attached to your website, email accounts, a control panel, lots of bandwidth and disk space and especially 24 hour support. Make sure the company guarantees over 99% of uptime as well.
The next thing you will need to do is either find a template you would like to use or build one through your hosting provider’s tools on your control panel. After you choose your design and layout, you will then need to create your content. Don’t just whip out your content quickly. You need to take your time, make sure proper grammar, spelling, punctuation and usage is used. You also need to use a tool like Copyscape to make sure that your content isn’t copied from another website. If you have plagiarized information on your website, Google will penalize you and your website will show up very low in the rankings.
After you’ve come up with some high quality content that fits your topic and is engaging and easy to follow, make sure your content includes keywords that are relevant to your website. This is how Google will match your website to the person searching online. If your website is lacking or is too filled with keywords, your site will not do well.
After taking a day to go back over all of your content, your layout and design and making sure everything is in order; you are ready to publish your website. As soon as you publish your site it will be ready for traffic and you’ll have more work to do advertising, promoting and keeping track of how your website is doing.